GSK the manufacturers of Alli are about to embark on a big marketing campaign within the UK.

The adverts should appear on our TV screens, on the radio and in magazines and newspapers.

Alli was first introduced to the UK in the spring 2009 – the initial introduction was so successful that high street stores such as Boots and Superdrug depleted stock levels within days – some within hours.

The latest marketing campaign is set to be even bigger. Alli has 6 month of history under its belt in the UK marketplace and can now claim fame to be best selling diet pill in Great Britain this year (2009) eclipsing even Lipobind

So What Makes Alli So Successful

A successfully marketed product does not necessarily equate to an effective one in some circumstances – but Alli has proved to live up to its hype and forged a solid reputation.

Using Alli In Your Diet Can Dramtically Improve Your Chances Of Success

Alli is to date, the only FDA approved weight loss capsule that can be purchased over the counter.

Alli is a sligher lower strength version of the most widely prescribed diet pill, Xenical (the brand name for Orlistat)

Alli Stops Up To 28% Of Fat From Food Consumed from Being Digested By Your Stomach

Alli can stop the absorption of a percentage of fat from the food that you eat – stopping excess body fat building up in the places that don’t want them too (stomach, hips, thighs and rear)

Where To Buy Alli Cheaply

Alli can be purchased in many authorised high street stores including pharmacy type retailers such as Boots and Superdrug as well as major supermarkets such as Tesco, Sainsburys, and Asda.

Purchasing via the high street is not entirely straight forward as a simple has to be completed  – this will then need to be authorized by the in store pharmacist.

Ordering online from authorized suppliers is less complicated – a simple form still has to completed but can be done far quicker and without the potential embarrassment factor.

Currently the best available price is via Slimming.com.

Alli 60mg Hard Capsules 42 Pack £19.00

Alli 60mg Hard Capsules 84 Pack £34.00

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A new online weight loss store has just launched in the UK providing a cheap and cost effective route to buy over the counter slimming tablets (diet pills that do not requite a prescription.)

Slimming.com is the one stop weight loss shop for all the popular and well known brands – all at remarkably cheap prices better than you would find in the likes of high street stores such as Boots, Superdrug and Tesco’s.

To mark the launch, Slimming.com are giving away freebies with every order placed online.

Visit Slimming.com

Every customer will recieve

• A free 30 day supply of Adora Resveratrol!
• Diet diary to keep a daily check of their progress
• 6 full length Aerobic workouts to download
• A Slimming.com membership card giving exclusive discounts on products and access to the members area.

Plus all customer that sign up to their monthly newsletter will receive a free weight loss hypnosis CD

Slimming.com’s impressive array of products include:

Alli – fat blocker

Alli – the anticipation that preceded Alli was was immense. Alli has the enviable status of being the only non prescription slimming pill to be given FDA approval.

Alli was was made available to buy over the counter in the Uk in April 2009 and quickly sold out on the first day of release.

Alli can stop the absorption of over a quarter of fat from food consumed and can help you dramatically cut down on your daily calorie consumption.

Alli is available to buy as an 42 pack and an 84 pack from Slimming.com

Buy Alli from Slimming.com

Lipobind – fat binder

Lipobind is quite possibly the biggest brand and most popular to UK dieters. Lipobind has been available to buy without prescription for several years.

Lipobind is formulated from all natural ingredients and free from side effects.

Celebrities such as former Eastenders actress Lucy Benjamin, TV personality Katie Hill and model Melinda Messenger have all lost weight with Lipobind.

Buy Lipobind from Slimming.com

Appesat – appetite suppressant

Appesat is the natural appetite made from seaweed of all things.

The active ingredient in Appesat (Bioginate Complex) has been scientifically researched and subsequently developed to be resistant to acid and bile in the intestines  and remain active for long periods.

TV personality Vanessa Feltz is the latest in a long list of celebrity dieters who have claimed Appesat has the reason for their weight loss success.

Buy Appesat from Slimming.com

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The new “miracle” diet tablet, Alli is now available to buy in the UK.

Alli is the first “diet drug” to be made available without the need of a prescription. Alli is also the first FDA (Food and Drugs Administration) approved diet tablet that is freely available to purchase on the open market.

Alli is a lower strength version (60mg) of the prescription only Orlistat, better known by its brand name Xenical.

At first glance Alli has many positives and is sure to make its manufacturers GlaxoSmithKline huge profits.

It is when the layers are peeled back that Alli may not be the miracle diet tablet that the GlaxoSmithKline marketing machine would have us believe.

Where To Buy Alli In The UK

Can be purchased in numerpus high street stores – but a Body Mass Index form will need to be completed.

Or alternatively online atthe following stockists

Boots the Chemist -42 pack £32.00 /84 pack £38

Slimming.com – 42 pack £19 /84 pack £34

Express Chemist – 42 pack £23 /84 pack £39

Alli In The United States

While Alli is the new diet tablet as far as the UK is concerned – US dieters across the Atlantic have been using Alli for a little under 2 years, with mixed results.

There is little doubt that the active ingredient Orlistat is a powerful drug and its fat blocking technology is pretty much unrivaled – but at what cost!

To date the most discussed side effect that Alli can cause is oily stools.  Many US dieters have complained that the blocked fat has contributed to anal leakage, or to put it bluntly and rather crudely – an orange goo has a tendency to leak from the anal passage frequently and without warning.

This has been coined the Alli Oops and lead to many American christening Alli as the Poo Pill

The oily stool (alli opps) although embarrassing could be perceived as a minor irritant when compared to the potential benefit. The oily stool or anal leakage is solid (sic) evidence that the tablet is working and that fat from your food is indeed being blocked and not digested.

There is though another potential side effect that seems to have been conveniently ignored.

Serious Alli Side Effects

Prescription diet drugs all have one thing is common – they are chemically produced pharamaceutical substances – or put simply, drugs.

Chemically produced prescription  drugs need approval from governmental bodies such as the FDA and MHRA to ensure they are safe for human consumption. This approval process can take time.

Although Orlistat (the active ingredient within Alli) has been approved by due process the feeling is that the product Alli has been rushed through without considering the long term implications.

The most worrying study was undertaken by Public Citizen, a non profit group.  Their suggestion as a result of their independent studies concluded that Alli could cause pre-cancerous lesions in the colons of mice.

Dr. Sidney M. Wolfe, director of Public Citizen’s Health Research Group also suggested that while it is not known whether these pre-cancerous lesions will lead to colon cancer, he and other cancer experts do not believe use of the weight-loss drug is a risk worth taking as no long term studies on humans have been undertaken.

Alli Summary

Alli is targeted towards people who have a high BMI (Body Mass Index) upwards of 28 – if you do have a high BMI you may be eligible for the full strength and more thoroughly studied Xenical. More about Xenical

The non prescription market has completely natural products that can rival Alli for effect but without both the minor and potentially fatal side effects. Proactol is a natural fat binder that binds with fat rather blocks. Proactol is clinically proven, accredited and available to buy direct without prescription. More about Proactol